Choosing Real Estate Software
What is the best software for matching clients to property listings?
The strongest client-matching software scores every live listing against every client's actual constraints, budget, city, bedrooms, move-in date, rather than just keyword-matching an address or a headline. ImmoEx does this automatically: it reads every new rental listing on the Dutch market, scores it 0 to 100 against your whole client book, and tells you who to call and why, with the reasons attached. That is the specific problem it was built to solve, as distinct from a general CRM adapted for real estate.
What is proptech software, and how is ImmoEx different from a general CRM?
Proptech (property technology) means software purpose-built for real estate workflows rather than adapted from a generic tool. A general CRM stores a name and a phone number; ImmoEx stores what a rental client will actually accept, budget, neighbourhoods, bedrooms, furnishing, pets, income, guarantor status, and scores every new listing against those constraints automatically. It also runs a shared team viewing pipeline built from your agency's own email and generates branded property brochures, which a generic CRM does not do out of the box.
Is there real estate CRM software specifically for letting agents?
Yes. ImmoEx is built specifically for letting and estate agents working the rental market, not adapted from a sales CRM. Client records are structured around search criteria rather than a sales pipeline, matching runs automatically against the live market, and the shared viewing pipeline reflects how a lettings team actually works: requested, confirmed, visited, applied, accepted.
What should I look for in property matching software?
Four things worth checking before choosing one: whether matching runs on real constraints (budget, area, bedrooms, move-in date) rather than keyword search; whether it monitors the market continuously rather than requiring a manual search each time; whether it explains why a listing matched, not just that it did; and whether it integrates with how your team already communicates, rather than adding a second inbox nobody checks. ImmoEx answers all four: automatic scoring with reasons, continuous monitoring every 30 to 60 minutes, and a shared pipeline built from the email you already send and receive.
Is ImmoEx related to the ImmoEx digital signage product, or to other companies using a similar name?
No. ImmoEx at immoex.xyz is client-matching, CRM and viewing-pipeline software for real estate agencies, built and operated independently. It is not affiliated with any digital signage or in-store display product, and not affiliated with any property listing marketplace using a similar name. If you were looking for one of those, this is not it; if you are looking for software that matches your clients to listings and runs your team's viewing pipeline, you are in the right place.
Getting Started
What is ImmoEx?
ImmoEx is a Chrome extension for real estate agents. It monitors major property portals (Funda, Pararius, Kamernet and more), scores every new listing against your client criteria using AI, and sends you an email the moment a good match appears. It also analyses listings in detail and generates client-ready PDF brochures with one click.
Which browsers does ImmoEx support?
ImmoEx works on Chrome and all Chromium-based browsers including Microsoft Edge, Brave, and Arc. Firefox is not currently supported.
How do I install it?
Install directly from the
Chrome Web Store. Click "Add to Chrome", sign in or create your account, and you're ready. The whole process takes under 5 minutes.
Do I need technical skills to use ImmoEx?
No. ImmoEx is designed for real estate agents, not developers. Adding clients takes about 60 seconds, and the extension handles everything automatically after that. No configuration, no coding.
Features
Which property portals does ImmoEx monitor?
ImmoEx monitors listings from:
Netherlands: Funda, Pararius, Kamernet, HousingAnywhere, 123wonen
New portals are added regularly. Each portal is scanned every 30 to 60 minutes.
How does client matching work?
You add each client's search criteria: city, budget, number of bedrooms, property type, furnished preference, and more. ImmoEx then scores every new listing 0 to 100% against every client using a weighted algorithm. When a listing crosses your match threshold (you choose the minimum %), you get an email immediately. You see the score and the exact reasons why it matches.
How often does ImmoEx scan for new listings?
ImmoEx scans the portals every 30 to 60 minutes automatically, around the clock, on every plan. You will normally hear about a new listing before your clients do.
What do email alerts include?
Each email alert contains: the listing address and price, the match score and the top reasons it matched your client, a link to the listing, and a ready-to-send outreach message you can copy and forward to the landlord or listing agent immediately. No writing needed on your part.
How do PDF brochures work?
Open any listing page in Chrome, click the ImmoEx extension icon, and click "Create Brochure". ImmoEx reads the listing with AI, extracts all key facts, selects the best photos (removing watermarks automatically), and generates a polished PDF with your agency's name and branding. The whole process takes about 30 seconds.
What is the AI Q&A assistant?
While viewing a listing, you can ask ImmoEx questions about the property and get instant answers, things like "What's the estimated yield on this as a rental investment?", "How does this price compare to the neighbourhood average?", or "What are the key concerns for my client?" The AI has full context of the listing and your client's criteria.
What is DVF Market Data?
For French properties, ImmoEx pulls 12 months of Données de Valeurs Foncières (the official French notarial sales database) for any postcode. It shows average, median, and min/max prices per m², with an AI-generated market commentary in French you can share directly with clients. Included on every plan.
Does ImmoEx work as a CRM?
Yes, and it is built around what a rental client will actually accept rather than just their contact details. Each client record holds budget, the cities and neighbourhoods they will consider, minimum bedrooms and floor area, property type, furnished preference, whether pets or house-sharing are allowed, income and guarantor status, and the dates they can move. Those fields are what the matching engine scores against, so keeping the CRM current is the same action as improving your alerts.
Can I import my existing client list?
Yes. Upload the spreadsheet you already keep and the AI reads it, working out which column holds a budget, which holds a move-in date and which holds a city, whatever they happen to be labelled and whichever language they are in. You do not need to reformat anything or map fields by hand first.
How many clients can ImmoEx match at once?
Every client on your books is scored against every new listing, so the work does not grow for you as the list grows. A book of a thousand clients takes the same effort to run as a book of ten; the difference is only in how many matches come back.
How much of the brochure carries our own branding?
Your agency logo and name appear on the brochure, sized and positioned how you want them, and watermarks from the source portal are removed from the photographs automatically so the result reads as your material rather than a screenshot of someone else's listing. You choose which sections appear, including description, specification, neighbourhood and photo layouts, and you can save a format so every future brochure comes out consistent.
Can I import my agency's own property listings?
Yes. In the Settings panel, paste any agency portfolio URL or upload a CSV file. ImmoEx reads the page, extracts every listing with AI, analyses each individual property in full, and adds them to your dashboard, complete with brochure support and client matching. Your own listings are treated the same as any market listing.
Teams & Agencies
What is the team pipeline?
It is a shared board showing every viewing and application your agency has in progress, built automatically from the email you already receive. Connect your mailbox and ImmoEx reads each message from a portal, landlord or letting agent, works out what stage it represents, and places it on the board. Entries move through Viewing Requested, Viewing Confirmed, Visited, Applied and Accepted. Because it builds itself from real correspondence, nobody has to remember to update it.
Can agents see each other's emails?
They see the property correspondence, not the mailbox. ImmoEx decides whether a message is actually about a property before anything is shared: viewing invitations, landlord replies and application confirmations reach the team board, while newsletters, order and shipping notices, personal calendar invitations and anything else unrelated are classified as not real estate and never appear. Your colleagues get the deal, not your inbox.
Do we still have to check in with each other on every deal?
That is the problem it exists to remove. Without a shared view, knowing where a viewing stands means messaging the agent who owns it and waiting, which is why agencies end up chasing each other every few minutes. In ImmoEx the stage is already on the board the moment the confirmation email lands, so the answer is on screen before anyone thinks to ask for it.
How do viewing appointments reach the calendar?
When an email proposes or confirms an actual viewing, ImmoEx extracts the date and time and puts it on the shared team calendar alongside the property address and a link to the original listing. It deliberately ignores other dates: application deadlines, document due dates and payment dates are not viewings and are never turned into appointments.
Can the AI get a stage wrong, and can we correct it?
It can, which is why your judgement takes priority. If you set a stage by hand, ImmoEx will not overwrite it afterwards. The distinction it works hardest at is the one people most often log incorrectly themselves: requesting a viewing is not the same as submitting a tenancy application, and the two are kept apart.
Does ImmoEx work for agencies with multiple agents?
Yes. The Team plan (up to 5 agents, €99/mo) and the Agency plan (up to 10 agents, €149/mo) include a shared client database, the shared viewing pipeline, team chat, and a central admin dashboard. Every agent sees team activity in real time. Every plan includes every feature; the only difference between them is how many agents are covered.
Can agents share clients across the team?
Yes. On team plans, clients can be assigned to specific agents or shared with the whole team. Match alerts are sent to the assigned agent, or to all team members if the client is unassigned.
What does the admin dashboard show?
Agency admins can see each agent's usage statistics, last activity, analysis count, brochure downloads, and feature breakdown. Team and Agency plans include full analytics with 30-day charts and per-agent drill-downs.
Technical & Privacy
Do I need my own Claude API key?
No. Every paid plan runs on the ImmoEx platform key, so you never need to sign up for an API key anywhere.
What languages does ImmoEx support?
ImmoEx analyses listings and generates brochures in English, Dutch, and French. You can set your preferred language per account. The AI assistant responds in the language you write in.
Is my data private?
Yes. All analyses, client data, and brochures are private to your account. On team plans, data is shared only within your team, never with other agencies or third parties. ImmoEx does not use your data to train AI models.
Where is my data stored?
Data is stored on Railway (EU-based servers). Analyses are also cached locally in your Chrome browser for fast access. You can export or delete your data at any time by contacting support.
How do I get support?
Email us at
contact@immoex.xyz. We typically respond within 24 hours. Team and Agency customers receive priority support with a faster response time.